Get In Touch
2159 Avenida de la Playa, La Jolla, CA 92037,
hello@goprophetic.com
Ph: +1.858.952.4066
Work Inquiries
work@goprophetic.com
Ph: +1.858.952.4066
Brand Launch Video November 1, 2017

POPping Out of the Box to Expand Paul Mitchell’s Iconic Color Line

  • Strategy

    Launch Strategy, Creative Direction

  • Design

    Brand, Video

  • Client

    Paul Mitchell

Open Project
SOLUTION

Capturing the Bold, Wild Colors in Paul Mitchell's All-Vegan Color Line

In 2012 we helped Paul Mitchell launch XG, a cutting edge vegan hair-color line. Now they are back with their wildest colors yet in POP XG. Prophetic took a pop-art aesthetic—bold exciting colors, upbeat custom music, and fast motion to launch this line to a vibrant young audience.

foresight is 20/20

Ready to rewrite your future? Lets talk.

We don’t look at just one aspect of a brand. We consider the whole experience. How a brand looks, speaks, behaves, feels, and dreams.

Back

Leave a Reply

Your email address will not be published. Required fields are marked *